With the advent of festival months, all the e-commerce starts gearing up for massive sale offering as what they call huge discounts to their customers. Flipkart has it’s Big Billion Days and Snapdeal has Unbox Diwali both running 2nd Oct to 5th Oct. But the first sale to go live is Amazon’s The Great Indian Festival running 1st Oct till 5th Oct. Though, the big question is how many will be able to avail off these offers since we have witnessed that initially the beginning stays fine but as the day proceeds the sites invariably crash. However, in wake of the most of the best offers being limited availability, the consumers are required to hit the tab fast or else they may loose the trail. This is just the begging as e-commerce brands opening like mushrooms do not leave a single opportunity to woo consumers online.
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